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At a similar time, Douyin announced that it would upgrade the headline search to "Youshi", which once again reflects Douyin's layout ambitions in the content cultivation track. So how to interpret the incubation route of Douyin’s content communities at home and abroad? Let’s take a look at the author’s interpretation. Guiding interest and creating demand has become a part of online shopping by influencing consumers' minds and thus their purchasing behavior. Taobao's "Good Products" and JD.com's "Shopping Channel" are all trying to
embed graphic and text content to form grass-planting links and incorporate Dominica Email List marketing traffic into their own ecological loops. The controversy surrounding the hearings last month has not subsided. A content community application owned by ByteDance suddenly broke into the public eye and quickly reached the top ten downloads in the United States. In the same month, domestic it "Youshi". The arrangement of the double-column waterfall flow and the positioning of life-oriented content are seen as another attempt by

Douyin to benchmark Xiaohongshu. Under the goal of "global interest e-commerce", Douyin needs a self-growing traffic pool to guide more purchasing behaviors based on active search and matching to complement the traditional shelf e-commerce model of "people looking for goods". Following Xiaohongshu’s template, Douyin has launched a content community incubation route both overseas and domestically. However, the completely different market environments and positioning requirements faced by the two make
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