Adapting to these changes has been difficult. However now that we’ve seen what works and what doesn’t it’s time to put what we’ve learned into practice and design a new focus for our sales team in 2020 to accommodate more vulnerable buyer situations. Here are some New Year’s leadership quotes to get you started. Karina Collis Salespeople need to stop acting like door-to-door salesmen and start working as trusted advisors and industry experts. Having a great team of sales reps can add value to every conversation with a prospect and communicate with customers without limiting who can quote which means the customer is very likely to buy the product. Sales opportunities increase as sales friction decreases.
Buyers want comfort during stressful times and want to be taken care of so be there with them during their buying process to help guide them to what they need. Now more than ever, your sales team needs to demonstrate empathy. Lindsay Bennett Empathy Selling not only Email Marketing List tries to understand and ask smart questions about what’s going on with the organization’s current business environment priorities but also puts as much effort into understanding the buyer as to what their perspective is as individuals and where they are at. What they face in their role and how you can make them successful while also making the business successful. It’s not just about listening to what businesses want but how to build partnerships creatively which may be a little different than how it was done a year ago.
Being empathetic may mean rethinking the way you collaborate and transact or at least having the ability to be flexible and creative with each client. Remember that your organization has needs too. By being honest with the buyer about what you need from the deal you can build a partnership based on trust and where both parties understand the other's position. Taking a flexible approach is key. Because the situation changes so quickly you can't adhere to strict guidelines on how to market your product to your audience. What your product means to buyers How they consume it How they discover it All these things are changing in uncertain times so make sure you’re ready to experiment and adapt how you sell. This flexibility may even speed up the time it takes for you to adopt new sales technology and sales processes.
發表於 2023-12-25 16:14:57
