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It is true that usage is hardly changing: in three months, the application has only gained . million users. Until now, Snap seemed to be paying more attention to the iOS version than the Android version. Today, Snap will overhaul its Android app from the ground up by rethinking it technically with the aim of attracting more new users to the Google platform thanks to a more efficient application. The quality of the iPhone app is rarely criticized, but the stability and performance of the Android app leave something to be desired. Improvements have already been made and the results are encouraging: Snapchat gained many more Android users than iOS in September thanks to recent patches.
  
Task for Snap engineers, given that the app is used on more than , different models. But to attract new wedding photo editing service  users, it is clear that Snapchat has more difficulties than Instagram: every day, million people use Snapchat, while million people are on Instagram stories. Snapchat will therefore try everything possible – despite the risks inherent in such a change of direction. In addition to the design change, the tone is set for the coming months. Target a new population of Internet users Faced with stagnant growth, Snap seems to have no choice but to turn to new targets.



While the app was mostly used by teenagers and young adults, the company is deciding to make it less difficult to understand and use, which could attract older users. Give more importance to content Content is a major issue for Snapchat. Its discovery can be done via stories, the Snapchat map and search in the application. As part of Snapchat's new design, content will be easier to discover and better suited to users. Millions of stories are indexed by Snapchat every day, they will be offered in a way more suited to each user.